Buccini Pollin Group - Crosby Hill
This Brand is King of the Hill
Real estate developer lacked a unifier to to tie its downtown investments together
Created a truly unique name and brand which reinvigorated an underperforming shopping district.
As contributors to the revitalization of the downtown district in Delaware’s largest city, we developed its new face to the world. That included a new brand identity, name and logo, which we extended throughout all marketing touch points.