Turning customer insights
into customer engagement

Upromise had reached a ceiling of 10% member engagement in its cash back affiliate program. It turned to Shiny for help to refresh the UX and brand messaging to better drive long term engagement.

case study
  • Branding
  • Identity
  • UX
  • Content
  • Product positioning
  • Messaging

Shiny has been a valued partner of mine for over 10 years. I have continually been thrilled with their creativity, sophistication and quality of work. I first met Shiny (essentia creative) as the head of digital for Barclaycard when they relaunched our site in 30 days! I continued to engage them throughout my career, including relauching the Upromise brand, partnering with me to craft and execute a groundbreaking approach to student loans at College Ave and finally as a valued brand and web partner with my own agency. They are truly the best iin the industry!

Jen Astle
SVP, Digital

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